CATEGORY MAXIMUMS. OKGO Market sets limits on each of its 9 categories and merchant booths are given on a first come, first served basis. This ensures that each event provides a well-rounded and well-balanced marketplace experience for shoppers. Therefore, OKGO Market implements a booth payment policy deadline that starts from the day that approval is sent to the merchant.
Each product category available for sale at the OKGO Market will be allocated a predetermined number of slots. These slots will be filled on a first-come, first-served basis upon successful application and acceptance into the event. The category caps ensure fairness among merchants by preventing one category from dominating the market, which could diminish the diversity and appeal of offerings to festival attendees. During the application review process, OKGO Market will evaluate each merchant's proposed product category to determine eligibility based on existing caps and overall event balance objectives. OKGO Market reserves the right to adjust category caps as necessary to accommodate changes in demand or unforeseen circumstances, ensuring ongoing marketplace balance and attendee satisfaction.
Non-food category allocations: Art & Photography (12%); Clothing, Jewelry, & Accessories (15%); Custom Specialty Products (15%); Gifts & Novelties (15%); Health & Natural Beauty Products (10%); Home Goods & Décor (15%); Pet Products & Accessories (3%); Other Products (15%). Food category allocations: Baked Goods (20%); Candies (15%); Dry Foods (20%); Condiments/Spreads (20%); Meats (15%); Wines (10%).
CATEGORY/SUBCATEGORY BUYOUT OPTION. A subcategory buyout option is available for merchants seeking exclusive rights to sell a particular type of product. This option provides an opportunity for merchants to differentiate themselves by being the sole vendor within their chosen subcategory, enhancing visibility and potentially increasing sales. The buyout option is subject to availability and must be confirmed during the application process. Interested merchants should indicate their desire for exclusivity at the time of application submission or approval.
The category/subcategory buyout option for OKGO Market will vary depending on the specific subcategory in which the merchant falls under. These fees are structured to reflect the market demand, exclusivity value, and overall strategic significance of the subcategory within the event. The variability ensures that the buyout option remains competitive and attractive to merchants seeking exclusive rights to sell products within their designated subcategory. The formula used to determine buyout costs per category/subcategory considers the following indicators: (1) Percentage of category/subcategory booths compared to total booths, (2) expected frequency of category/subcategory product(s) at marketplace, (3) base booth cost excluding upgrades, add-ons, and food frontage fees. In most cases, the subcategory buyout will be equivalent to 1/3 of the category allocation, not to exceed 1/2 of the category allocation, as specified in the Terms and Conditions.
OKGO Market retains full authority to assess and authorize category and subcategory buyout requests, taking into account event management factors such as market equilibrium and attendee satisfaction. Exclusive buyout opportunities for merchant subcategories will only be offered if no other merchant(s) within the same subcategory has completed the full registration process prior to the granting of exclusivity.
Once a category or subcategory buyout option has been secured OKGO Market will not approve applications from any additional merchants in that identical subcategory. However OKGO Market does not assume responsibility for merchants who attempt to circumvent this policy and distribute products within the subcategory. In the event of such occurrences during the festival OKGO Market will take all necessary measures to ensure that products from vendors without exclusive buyout rights in the subcategory are promptly removed from the market.
Please address any questions on the cancellation policy to info@okgomarket.com.